The Pouch - 5 Pack
5 pucks - 75 servings
Introducing the productivity pouch. A superior nicotine alternative designed to support focus, energy & mood.
- Smooth Absorption
- Crash Free Energy
- pH Neutral
Product details
Sett is a first-of-its-kind nicotine alternative that combines Ceretine™ and L-Theanine for a unique balance of focus and calm. Unlike traditional nicotine or caffeine pouches, Sett provides sustained cognitive enhancement without crashes and jitters. Our neutral pH formulation ensures a comfortable mouthfeel, and our premium Swedish manufacturing guarantees top-tier quality.
Shipping Details
We ship to all U.S. states except California. A non-flavored, California-compliant Sett product is launching this spring. Join the waitlist here.
30-day money-back guarantee
If you're unsatisfied with your pouches, for any reason, we'll give you a full refund–no return necessary!
Ingredients
Microcrystalline Cellulose, Water, L-Theanine, Aroma, Salt, Propylene Glycol, Ceretine™, Citric Acid, Sodium Carbonate, Sucralose
- Backed by Experts
- Satisfaction gauranteed
- Made in Sweden
- Get sett
- Get focused
- Get shit done
- Feel great doing it
WHAT PEOPLE SAY
Trusted by top entrepreneurs, athletes, and performance experts.
Don’t take our word for it. Take a listen and see for yourself.
Austin Hopkins
Director of Photography - Huckberry, Arc'teryx, Subaru, Ford, Teton Gravity Research
Dr. Ryan Greene
Osteopathic Physician | Co-Founder - Monarch Athletic Club
Justin Allen
Fmr. COO Onnit & Yeti
Tim Caron
Co-Founder Allegiate Gym | Fm. Head Strength Coach Army Football
Matt Wan
Founder & CEO, Momentous & Sett
Joshua Desabris
Founder & CMO Sett
Why
?
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Smooth energy: no spike, no crash
Nicotine pouches hit hard and fade fast. Sett pouches use Ceretine and L-Theanine synergistically to deliver smooth and consistent energy without the jitters or crash.
Nicotine pouches hit hard and fade fast. Sett pouches use Ceretine and L-Theanine synergistically to deliver smooth and consistent energy without the jitters or crash.
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Developed with scientific advisory board
Ceretine has undergone robust clinical testing. In conjunction with our Scientific Advisors, we are pursuing an aggressive clinical testing agenda to further validate the product's benefits.
Ceretine has undergone robust clinical testing. In conjunction with our Scientific Advisors, we are pursuing an aggressive clinical testing agenda to further validate the product's benefits.
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Neutral pH, Transparent Labeling
Sett pouches are optimized for the perfect rate of absorption to and avoid gum irritation by maintaining a pH just above 7. Unlike most pouches, we also list each and every ingredient transparently.
Sett pouches are optimized for the perfect rate of absorption to and avoid gum irritation by maintaining a pH just above 7. Unlike most pouches, we also list each and every ingredient transparently.
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Better taste, longer lasting
Our hydrating pouches are flavorful and last longer than your typical gas station products. We are obsessed with flavor. If it does not taste great, you will not use it.
Our hydrating pouches are flavorful and last longer than your typical gas station products. We are obsessed with flavor. If it does not taste great, you will not use it.
The perfect match: the superior nicotine alternative + clinically validated nootropic.
Ceretine™
Ceretine™ is a proprietary, patented ingredient designed to deliver the same satisfaction as nicotine with fewer downsides. Ceretine™ is a synthetic alkaloid derived from nicotinic acids (b-vitamins). It is similar in structure to nicotine, yet chemically distinct. Ceretine™ works on the same mechanism of action as nicotine. More specifically, Ceretine™ binds to nicotinic-acetylcholine receptors (nAChRs) in the brain - thus promoting higher levels of dopamine and acetylcholine in the brain. This mechanism promotes feelings of positive mood, focus, and motivation.
L-Theanine
L-Theanine is a natural amino acid found in green tea that promotes relaxation without drowsiness. It supports enhanced focus by blocking excitatory glutamate in the brain and increasing activity of neurotransmitters like GABA. It works synergistically with Ceretine™ to prevent overstimulation.
Our Scientific Advisory Board
The people behind our products and brand.
“Working in professional sports requires me to constantly evaluate products for their performance and recovery benefits. One of my top priorities when selecting products is ensuring they meet strict quality standards."
Jenna Stagland - MS RD CSSD LD CLT
Dietitian Minnesota Timberwolves | Dietitian Minnesota Wild
"Developed with input from doctors and performance experts - this is the first product in its category that is purpose-driven and backed by science. It's a game changer for professionals, offering the focus and clarity needed to tackle the demands of a busy day with confidence"
Dr. Ryan Greene
Osteopathic Physician | Co-Founder - Monarch Athletic Club
“Nicotine has well-studied benefits for cognition and focus. However, the products through which we consume nicotine can be highly problematic. This is what made me excited to work with Sett. We feel we've improved upon every parameter of traditional nicotine products from a health and performance perspective.”
Tim Caron
Co-Founder Allegiate Gym | Fmr. Head Strength Coach Army Football
How to use
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Pop it in
Place a pouch under your lip. Top or bottom. We support both.
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Settle in
Ceretine™ fuels focus, L-Theanine keeps it smooth.
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Toss it
Keep it tidy—stash used pouches in the puck's built-in compartment.
Pop it in
Place a pouch under your lip. Top or bottom. We support both.
Settle in
Ceretine™ fuels focus, L-Theanine keeps it smooth.
Toss it
Keep it tidy—stash used pouches in the puck's built-in compartment.
vs Nicotine Pouches
| Features | Nicotine Pouches | |
|---|---|---|
| FUNCTIONAL INGREDIENTS | Ceretine™ and a clinical dose of L-Theanine. | Just nicotine, typically tobacco derived. |
| BACKED BY EXPERTS | Developed with our Scientific Advisory Board of doctors & experts in human performance. | Absolutely not. |
| RELEASE | Hits smooth and lasts longer. No crash or jitters. | Dry pouches hit hard and fade fast. |
| LABEL TRANSPARENCY | All of our ingredients are clearly listed. | Look at your puck, it is incredibly vague. |
| pH NEUTRAL | Sett's pH is 7.0 - perfectly neutral to ensure a smooth experience and prevent gum damage. | Many nicotine pouches are too acidic contributing to gum damage. |
FUNCTIONAL INGREDIENTS
Ceretine™ and a clinical dose of L-Theanine.
Nicotine Pouches
Just nicotine, typically tobacco derived.
BACKED BY EXPERTS
Developed with our Scientific Advisory Board of doctors & experts in human performance.
Nicotine Pouches
Absolutely not.
RELEASE
Hits smooth and lasts longer. No crash or jitters.
Nicotine Pouches
Dry pouches hit hard and fade fast.
LABEL TRANSPARENCY
All of our ingredients are clearly listed.
Nicotine Pouches
Look at your puck, it is incredibly vague.
pH NEUTRAL
Sett's pH is 7.0 - perfectly neutral to ensure a smooth experience and prevent gum damage.
Nicotine Pouches
Many nicotine pouches are too acidic contributing to gum damage.
Frequently Asked Questions
How is Sett different from other similar products on the market?
What is Ceretine™?
What is L-Theanine?
Is Sett nicotine-free?
What kind of experience should I expect when using Sett?
What is the minimum age required to purchase Sett?
Customer Reviews
Love these pouches. The flavors are great, subtle and not overwhelming. A very refreshing feeling as opposed to other brands that are more harsh. Clean and exactly what I was looking for. 5/5, Excited to try more flavors in the future
I actually used to dip sometimes for a buzz to study but stopped bc of the nicotine and health hazards. This is perfect alternative. Flavor and buzz is strong
Loved the pouches! The flavor lasts a long time but isn’t too aggressive, my mouth feels “healthier” at the end of the day, and I’m breaking away from an unhealthy habit that has followed me for 10 years. My only critique would be, the pouches are a bit large (compared to Zyn) and the mouthfeel takes a little getting used to at first (Sett pouches are somewhat moist). Keep up the good work Matt and team, I look forward to seeing what new flavors and products you release next!
This pouch is perfect for jiu jitsu or lifting weights! I get sick/light headed and a spicy throat on the old nicotine pouches I used to use, these pouches are so much better, they are helping my performance on the mats and in the gym!
I’ve been using Sett 3mg Wintergreen pouches during work as a nicotine alternative, and it’s been a noticeable upgrade from my usual 4mg Ons. The first thing I noticed was no heart rate spike or jittery feeling. There's also less of a crash, which makes it easier to stay focused. The flavor holds up surprisingly well over time, and overall the pouch does feel nicer (although it is quite a bit bigger).