Introducing the productivity pouch.
A superior nicotine alternative designed to support focus and mood.
"Developed with input from doctors and performance experts - this is the first product in its category that is purpose-driven and backed by science."
3 flavors. 2 strengths. The superior alternative.
Our most popular flavor.
Unforgettable fruity flavor.
For those that like it simple.
- Get Sett
- Get Focused
- Get shit done
- Feel great doing it
- Get Sett
- Get focused
- Get shit done
- Feel great doing it
Graduate from nicotine.
Built for how you use it: to stay focused and be more productive.
WHAT PEOPLE SAY
Trusted by top entrepreneurs, athletes, and performance experts.
Austin Hopkins
Director of Photography - Huckberry, Arc'teryx, Subaru, Ford, Teton Gravity Research
Dr. Ryan Greene
Osteopathic Physician | Co-Founder - Monarch Athletic Club
Matt Wan
Founder & CEO, Fmr. Momentous & Sett
Tim Caron
Co-founder Allegiate Gym
Joshua Desabris
Co-founder Sett
What makes us better.
Some products are designed for frat bros, our products are designed for you.
| Features | others | |
|---|---|---|
| FUNCTIONAL INGREDIENTS | Ceretine™ and a clinical dose of L-Theanine. | Does not contain any added supplements |
| BACKED BY EXPERTS | Developed with our Scientific Advisory Board of doctors & experts in human performance. | Absolutely not. |
| RELEASE | Hits smooth and lasts longer. | Dry pouches hit hard and fade fast. |
| LABEL TRANSPARENCY | All of our ingredients are clearly listed. | Look at your puck, it is incredibly vague. |
| pH NEUTRAL | Sett's pH is 7.0 - perfectly neutral to ensure a smooth experience and prevent gum damage. | Many nicotine pouches are too acidic contributing to gum damage. |
FUNCTIONAL INGREDIENTS
Ceretine™ and a clinical dose of L-Theanine.
others
Does not contain any added supplements
BACKED BY EXPERTS
Developed with our Scientific Advisory Board of doctors & experts in human performance.
others
Absolutely not.
RELEASE
Hits smooth and lasts longer.
others
Dry pouches hit hard and fade fast.
LABEL TRANSPARENCY
All of our ingredients are clearly listed.
others
Look at your puck, it is incredibly vague.
pH NEUTRAL
Sett's pH is 7.0 - perfectly neutral to ensure a smooth experience and prevent gum damage.
others
Many nicotine pouches are too acidic contributing to gum damage.
The perfect match: the superior nicotine alternative + clinically validated nootropic.
Ceretine™
Ceretine™ is a proprietary, patented ingredient designed to deliver the same satisfaction as nicotine with fewer downsides. Ceretine™ is a synthetic alkaloid derived from nicotinic acids (b-vitamins). It is similar in structure to nicotine, yet chemically distinct. Ceretine™ works on the same mechanism of action as nicotine - binding to nicotinic-acetylcholine receptors (nAChRs) in the brain - thus promoting higher levels of dopamine and acetylcholine. This mechanism promotes feelings of positive mood, focus, and motivation.
L-Theanine
L-Theanine is an amino acid found naturally in green tea that promotes relaxation without drowsiness. It supports enhanced focus by blocking excitatory glutamate in the brain and increasing activity of neurotransmitters like GABA. It works synergistically with Ceretine™ to prevent overstimulation, and has also been shown to reduce withdrawal symptoms from a number of addictive substances, including nicotine.
Our Scientific Board
The people behind our products and brand.
“Developed with input from doctors and performance experts - this is the first product in its category that is purpose-driven and backed by science. It's a game changer for professionals, offering the focus and clarity needed to tackle the demands of a busy day with confidence.”
Osteopathic Physician, Co-Founder - Monarch Athletic Club
“Nicotine has well-studied benefits for cognition and focus. However, the products through which we consume nicotine can be highly problematic. This is what made me excited to work with Sett. We feel we've improved upon every parameter of traditional nicotine products from a health and performance perspective.”
Co-Founder Allegiate Gym, Fmr. Head Strength Coach Army Football
““Working in professional sports requires me to constantly evaluate products for their performance and recovery benefits. One of my top priorities when selecting products is ensuring they meet strict quality standards."”
MS RD CSSD LD CLT, Dietitian Minnesota Timberwolves | Dietitian Minnesota Wild
